Federal Sales Acceleration Program
The rules of federal selling have changed.
Under the new Department of Government Efficiency (DOGE) and directives like OMB 25-22, agencies are no longer buying based on features they’re buying based on outcomes. Every purchase must now demonstrate cost-efficiency, measurable ROI, mission alignment, and procurement flexibility.
Marion Square’s Federal Sales Acceleration Program is a hands-on, interactive 4-hour session designed for Government sales teams that need to thrive in this outcome-driven era.
A new era for Government Procurement
The establishment of the Department of Government Efficiency (DOGE) under the new administration has initiated a significant shift in federal contracting priorities.
Key Change: Emphasis on cost savings, return on investment (ROI), and operational efficiency.
What it Means: Traditional sales approaches that focus solely on technical requirements are no longer sufficient.
Impact on Sales and Marketing Teams: Technology companies must now demonstrate clear ROI, cost savings, and increased efficiency to win and maintain federal contracts.
4-hour session designed for government sales teams that need to thrive in this outcome-driven era. We help your team shift from technical pitching to value-based positioning that resonates with today’s procurement leaders. This is a hands-on, interactive experience focused on helping your team identify agency specific value drivers, craft compelling narratives, and align them to real-world acquisition pathways like GSA MAS, BPAs, and OTAs.
Download Example Engagement
Let’s get in touch.
The only way to find out if we can add muscle to your efforts and make sure we are a great fit – is to talk to us. Please connect directly by emailing us, or by filling in the form.
We are located in:
Washington D.C.
Palo Alto CA